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shimano xsb

Welcome to F.A.F CUSTOMZ

We are a dedicated fishing Reel Service / Repair / Customising shop based in the UK.

Please feel free to visit our workshop based just off the main high street in Cannock Town Centre.  Drop us a message via our website, whatsApp or our social media pages to discuss how we can help...

Custom Painted Nevs

Enquires Welcome

daiwa tournament 5000t rear gaskets
daiwa tournament 5000t rear gaskets

Rear Gaskets

nash r3 r4 siren alarm snag ears
custom reels
shimano longcast

Our reel service includes a full strip down de-grease, ultrasonic clean, component test (including tolerance test) . Re-grease/oil, re assembly and a coat of Teflon polymer to keep your reel like new for as long as possible

F.A.F Customz is committed to helping make your life easier which is why our services are available whenever you need them most. Get in touch today or visit our shop to find out more.

reel service
daiwa basia

 It’s our priority to return your items looking great and functioning at full capacity, all in a reasonable amount of time. Stop by the shop and discover the repair service that best meets your needs.

Price list


​£35 per reel, ​Any reel.  Any size.  Any type

(not including any replacement parts needed, we will contact the customer prior to fitting any replacement parts)


We can turn around in as little as 24 hours!




Price dependant upon repair, We can repair almost any reel, please contact us for a quote 



Our custom services have no limit other than your imagination!


Spool colour change, custom painting, custom graphics, custom handle knobs, bobbins and more now available.


Part and full resprays available.

Contact us for a quote

Check out our  custom reel gallery     for examples some of our work.

About Us

Here at F.A.F Customz fishing is our passion!

In 1994 Lee Tomkinson began repairing and servicing reels under the guidance of his father

who himself was an avid fisherman and reel servicing master! Over the years Lee has

continued the repairing and servicing of reels for predominantly friends and local tackle


Whilst on a night out fishing, sat around a fire with a beer in hand.  Lee and good friend Rich Bellamy decided to pool their skills together and open up a dedicated fishing reel service, repair and customising workshop.

The result is what we have today - a dual family run business offering everything you could need in regards to fishing reels.

Contact Us

F.A.F Customz, 71 High Green, High Green Court, Cannock, England, WS11 1BN


Nearest Parking, High Green Court, WS11 1GR

07563 606940

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Our opening and closing times vary each day.  Please drop us a message or ring prior to making your journey to our workshop.

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